The college will host a series of five seminars, to be presented by alumni, faculty, and student entrepreneurs.
As part of Penn State Startup Week, April 1–5, 2019, the Eberly College of Science will host a series of five seminars on entrepreneurship.
Tuesday, April 2
1:35–2:50 p.m., 109 Osmond Laboratory
Steller Innovations: Challenging an industry status quo through disruptive innovation
Evan Stover ’11, Inventor and President, Steller Innovations LLC
Britta Teller ’14g, Sales and Communications Director, Steller Innovations LLC
Megan Huffstickler ’18g, Creative Director, Steller Innovations LLC
Wednesday, April 3
1:25–3:20 p.m., 215 Armsby Building
Steller Innovations: What's old is new again: How to market new products in mature industries like hardwood flooring
Evan Stover ’11, Inventor and President, Steller Innovations LLC
Britta Teller ’14g, Sales and Communications Director, Steller Innovations LLC
Megan Huffstickler ’18g, Creative Director, Steller Innovations LLC
Thursday, April 4
4:35–5:00 p.m., 105 Wartik Laboratory
Moichor: The story of how a science-inspired idea became a student startup
Shevy Karbasi '19, Co-Founder, Business Development, Moichor
Steve Flanagan '19, Co-Founder, User Research and Testing, Moichor
Matthew Chen '19, Co-Founder, Research and Development, Moichor
Friday, April 5
11:15 a.m.–12:05 p.m., 160 Willard Building
Kramer Industries, Inc.
Steven Schneider ’90, CEO, Kramer Industries, Inc.
12:20–1:10 p.m., 117 Osmond Laboratory
From problem to promise: A journey of turning advances in the laboratory into a business
John Asbury, Co-Founder and Chief Scientific Officer, Magnitude Instruments LLC; Associate Professor of Chemistry, Penn State University
About the presenters
Steller Innovations LLC
Steller Innovations LLC is a regional startup company that manufactures their own patented, innovative hardwood flooring and sells directly to consumers. The team is comprised of a group of life sciences grads from Penn State, and they are enthusiastic to develop new technology, to create sustainable solutions to complex problems, and to invest in marketing efforts that educate consumers.
Website: stellerinnovations.com
Instagram: @stellerflooring
Evan Stover '11
Inventor and President
Evan graduated from Penn State in 2011 with a bachelor of science in biology and started his own consulting business as a partnership with his father, Lee Stover. Together they consulted for small and large wood products companies. In the process of this work, Evan developed the hardwood flooring technology that allows hardwood floors to be instantly installed and removed. The technology became the foundation for Steller Innovations LLC, which now manufactures and sells hardwood flooring directly to customers from a wood shop in central Pennsylvania. In his current position, Evan continues to innovate in manufacturing to produce high-quality flooring products using sustainable methods.
Britta Teller '14g
Sales and Communications Director
Britta completed her doctorate in ecology at Penn State in 2014. As an avid biologist, Britta took a keen interest in Evan’s consulting work in the wood products industry while concurrently pursuing her postdoc and assistant teaching professorship at Penn State. In 2018, Britta joined Steller Innovations full time to assist in the direction of the company’s strategic positioning, sales, and communications. In her current position, she regularly uses the skills she developed in ecology, including statistical analysis, hypothesis testing, and adaptive decision-making to improve company processes.
Megan Huffstickler '18g
Creative Director
Megan completed her masters in educational psychology at Penn State in 2018. In her current position, she uses her background in education and chemistry to develop web and social media content that educates consumers about hardwood flooring from the tree to home care. In the near future, she is looking forward to working with other companies to implement similar strategies that help their customers understand their products with storytelling, education, and content that describes the science behind their businesses.
Kramer Industries, Inc.
Kramer Industries, Inc., sells equipment and supplies to companies and individuals that need to change the finish on any type of metal, plastic, or wood part or modify almost any type of surface. Kramer was founded in 1911 and re-started and built by Steven Schneider over the past 20 years.
Website: kramerindustriesonline.com
Steven Schneider '90
Chief Executive Officer
After graduating with a bachelor of science in chemistry from Penn State in 1990, Steven worked for a couple of years in corporate R&D before taking over the family chemical manufacturing business. This led to the purchase of two other businesses and multiple startups.
Steven received his master of business administration from Rutgers in 1995. He has successfully seen two of his three children attend Penn State. He currently lives in New Jersey.
Magnitude Instruments LLC
Formerly NanoSpec Instruments LLC
Founded in 2018, Magnitude Instruments provides innovative solutions for high-sensitivity, low noise transient absorption spectroscopy. They specialize in time-resolved vibrational spectroscopy (TRIR) as well as transient absorption spectroscopy in the UV, visible, and near-infrared spectral regions. Magnitude Instruments' philosophy is to engineer their spectrometers so that chemists, materials scientists, and biologists can do state-of-the-art transient spectroscopy without having to be experts in ultrafast laser technology.
Website: magnitudeinstruments.com
John B. Asbury
Co-Founder and Chief Scientific Officer
John is an associate professor in the Department of Chemistry at Penn State and co-founder and chief scientific officer of NanoSpec Instruments LLC. NanoSpec got its start because John proposed experiments to the U.S. Department of Energy that could not be done with existing technology. His graduate students and co-founders of NanoSpec had to reimagine what transient absorption spectroscopy should be in order to achieve those program goals. That work, and the innovations that followed, have been translated into ultrahigh-sensitivity transient absorption instruments that are opening new areas of research and development in areas ranging from from catalyst discovery to in-line process control and quality assurance.
All sessions will be moderated by Beth Johnson ’13g, intellectual property and technology transfer liaison in the Eberly College of Science's Office for Innovation.
Beth holds a bachelor of science in biology and a doctorate in entomology, and she has research expertise in the fields of chemical ecology, microbiology, and plant biology. She draws upon her background in academia and direct experience in generating intellectual property to support researchers in the Eberly College of Science during all stages of the technology transfer process, from intellectual property (IP) capture and protection to licensing and commercialization. She works to create and enable a culture of innovation and translation within the Eberly College of Science by connecting researchers to University and community resources to facilitate the dissemination of scientific discoveries for the benefit of society.